
OUR STORY


We Embrace Character, Not Perfection
Like us, each piece at Velurise is one of a kind marked by its own story, its own soul.
Through gentle signs of time and craftsmanship, our curated selection celebrates individuality while supporting conscious, sustainable luxury.

Curated with Purpose
At Velurise, every piece is thoughtfully selected guided by our values and inspired by style, sentiment, and story. Our collections are built around emotion and intention, with each drop forming a timeless narrative you can wear, treasure, and pass on.

Second Block HeA Second Life, A Lasting Story
From rare vintage icons to modern pre-loved treasures, every piece deserves more than one chapter. These bags carry craftsmanship, character, and quiet history a chance to continue their journey with someone who values timeless design and conscious choices. Choosing pre-loved is more than sustainable. It’s personal.

Built on Connection
We’re not just a brand we’re a growing community. Whether it’s through Instagram, Poshmark, or everyday conversations, we’re here to share more than just beautiful pieces.
From styling inspiration to thoughtful sourcing stories, everything we do is rooted in real moments and shared values. Whether you're just browsing or searching for something special, you’re always welcome here.
From Thrift Finds to Timeless Design
Fashion and luxury have always been more than just interests they've been my passion. I started by hunting for unique pieces in vintage shops, drawn to the beauty in details and craftsmanship. Working at Farfetch only deepened that love. Being surrounded by the world of luxury retail gave me a new perspective and the inspiration to create something of my own. That’s how Velurise was born a curated space for timeless, elevated pieces designed for those who value quiet elegance and effortless style.
From Idea to Identity
It didn’t take long to realize that even with a steady income, luxury retail prices often felt unjustifiable. That’s when it clicked why not invest in a pre-loved designer piece? With years of experience finding secondhand treasures, it felt like a natural evolution. But as I looked around, I noticed something: not everyone has the time, eye, or confidence to navigate the world of pre-owned luxury. That became the heart of Velurise a brand built to simplify the search, offering curated, authentic pieces that bring timeless style within reach. Because finding “the one” shouldn’t feel like work it should feel like discovery.
Curated with Intention
At Velurise, every piece is hand selected with care sourced from trusted locations across the globe. The curation is where the magic happens: a blend of sought after classics and rare, vintage finds that speak to both modern elegance and timeless taste. Each item reflects not only current style sensibilities, but also the quiet confidence of the Velurise woman. If it doesn’t meet our standards in quality, design, and soul it doesn’t make the cut. Because we believe true style is never accidental. It’s curated, intentional, and always personal.


